Pre-Show Planning Checklist

Show Information

Event name, location, and dates

Booth number and type (inline, island, etc.)


Confirm booth orientation


Show decorator

Electrical layout deadline

 

Target move-in/move-out times

 

Exhibitor manual review

Exhibit

Exhibit build or rental confirmation

 

Booth design finalization

 

Graphic and print deadlines

Carpet/flooring and padding

 

Booth lighting

 

Stage booth for pre-show walkthrough

Shipping

Shipping carrier selection and scheduling

 

Advance warehouse freight deadline

 

Direct-to-show-site delivery dates

Packing inventory and crate labeling

 

Print return labels and BOLs

 

Preprint material handling forms

Show Services

Electrical order and layout

 

Internet order and drop layout

 

Audio/Visual equipment

 

Booth vacuuming / cleaning services / porter service

Furniture rental

Lead retrieval setup

Hanging signs / rigging services

Booth security if required

On-site Labor

Order Install/Dismantle labor

 

Site supervisor

 

Submit EAC and COI forms

Booth renderings and setup instructions

 

Forklift/scissor lift labor

Staffing & Registration

Team travel and hotel accommodations

 

Exhibitor badges ordered

 

Daily show schedule + staffing rotation

Uniforms or branded apparel

 

Team training and product refreshers

 

Emergency contact list

Marketing & Promotion

Pre-show email campaigns

 

Social media announcements

 

Promotional giveaways ordered

Literature and handouts printed

 

On-site demo or presentation materials

 

Lead capture process / tech testing

Final Week Wrap-Up

Confirm delivery of booth materials

 

Review install/dismantle schedule

Confirm exhibitor badge pickup

 

Emergency show bag (tools, zip ties, pens, chargers, etc.)

Post-Show

Booth Storage

 

Lead follow-up

Review and make recommendations for next show

Want to take this with you?

Download the printable PDF version. It’s the perfect tool to reference before, during, and after the show.

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